The Problem of Cults and a Probable Solution

Stock Photo of Spiritual Gathering.

June 09, 2020

A belief is an affirmation of one’s existence. It gives humanity a reason to suffer, a reason to do good, and a reason not to kill someone just because they accidentally stepped on your brand new blue suede shoes. But, how do we know when these beliefs, that we learn from others, are genuine or if they have hidden agendas? Religion is a major source of our beliefs in civilization; so much that we based our laws on governing bodies on the teachings of the Bible. Even our dollar bill has, “In God We Trust”. In this essay, I will be exploiting the issue‘s of organizations that exploit peoples beliefs for personal gain; in specific, a cult.


In the documentary Holy Hell, by Will Allen, it shares a true account of a “spiritual leader” who had devoted followers that gave everything to feel “closer to god”. Closer to god as in the freedom to feel safe with who one is, what one has, where they are in life, and who they associate with. This cult started in California in the 80’s, and was led by a man named Michel. Michel was an aspiring actor who had become certified in hypnotherapy. Hypnotherapy is a form of therapy that uses language to control the recipient during a relaxed state of mind. It is meant to bypass the critical thinking part of the brain and transmit directly to the minds processing system; short and long-term memory.


Michel used this as a tool to manipulate his follower by increasing the chemicals in the brain, such as dopamine, norepinephrine, serotonin, oxytocin, etc., with the use of language and attached those feelings to the experiences they shared with him. This in turn created an association of happiness with spending time with Michel. Tolhuizen’s specifies certain techniques for intensifying relationships that Michel took advantage of. Increased contact; Michel would have sexual relations with his followers during “counseling sessions”, verbal expressions of affection; the key theme was love for life, love for brethren, and love for Michel, and behavioral adaptation; Michel convinced his followers to donate a majority of their earnings from employment to supporting the cult (Guerrero et al., p. 121).


This support could be as small as buying groceries, to as big as paying for the construction of a theatre for live play’s. The best way to prevent this materialistic, psychological/emotional, and physical exploitation of a person is to understand the source. The source is the communication the Michel used to convince his followers that he was more than human. This intensifying of relationships through sexual relations; often in secret, and manipulation of beliefs; often through the use of hypnotherapy. In the Bible it states that there should be only one God that is true, and the mistake that these people made was believing in idols or other forms of worship; in this case it was Michel.


To prevent people from losing sense of self during these times is to be able to separate or avoid oneself physically from the source (Guerrero et al., p. 125). Michel, or the Master, made it a point to have his followers live every single moment with him. They moved in, and some even quit their jobs to spend more time with the Master. Another way to combat this from happening is to remember, or to be able to reflect on one’s past and apply it to the present. If someone feels like they need other’s to be normal it is a warning sign of dependence. Once we become dependent on others we give them power over us.


Therefore, in this essay I defined the issue of manipulation, and exploitation of beliefs. Relationships can be detrimental to one’s health and status when they become overdependent on others. In order to prevent this from happening it is necessary to avoid, and separate oneself from those they are attached to in order to be able to reflect on oneself. It is not selfish to care for oneself, but a necessity.

Journalism Final Cut – The Wild Plum Holistic Spa & Yoga Center

Journalism Final Cut – The Wild Plum Holistic Spa & Yoga Center

Hey WordPress Family,

For my final project in Multimedia Storytelling I had to make a journalism style video. Alexandra Del Gaudio and Daniela Del Gaudio were gracious enough to not only let me into their life, but their business as well. If you like the video give it a thumbs up, subscribe, and/or shout it from the mountain tops…

🤓

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https://www.wildplumwellness.com

Anywho,

Thanks for stopping by and Namaste.

🧙

Public Relations in 5 to 10 Years.

Public Relations in 5 to 10 Years.

Five cups of coffee and ten hours of research later… I can give you an educated guess on where PR is headed; PR is headed forward. The end. Let’s wrap it up people, close the set, turn off the lights! My job is done.

. . .

Seriously though, I did this pretty little mind map thing on my computer so you can visually see the connections and representations of what I will be discussing:

Future of PR

Isn’t it pretty? ^_^

I predict public relations is here to stay. According to the Bureau of Labor Statistics, Public Relations Specialists will have an average growth of 6% from 2018 to 2028. Not too shabby if you ask me.

As you may be aware, we have come into a time of influence. The steady flow of content and the exponential growth of screen time has led to a small epidemic. Many of us have become addicted to media consumption We can’t stop looking at our phones, tablets, televisions, and computer monitors. So, we now have apps that monitor our usage of screen time to help us become self aware of our consumption. Whats next? Apps that monitor our usage of apps monitoring our usage of screen time!? Hmm.. not a bad idea for data analytics.

This brings me to my main point; public relations will need to adapt technology in all of its glory in order to stay afloat, stay current, stay relevant, and stay competitive in this age of Google, Facebook, Amazon and other monopoly conglomerates. Data analytics is Google’s forte, Facebook’s bastard child, and Amazon’s source of all power; and data analytics is one of the technologies pr specialists will have to learn in order to stay afloat.

Blockchain is what makes Bitcoin and other cryptocurrencies possible. Cryptocurrency is a rather new technology, but it is not going away anytime soon. In fact, I think it’s safe to say that it may dominate the market in the future. I know of one pizza place near my house that takes Bitcoin as a form of payment. I think that’s neat, but unfortunately I still don’t know how to use it. Its on my to-do list for “things to learn”.

Virtual reality and augmented reality are practically the same thing. The main difference is virtual reality takes all of actual reality away from visual perception while augmented reality adds components to our visual perception of actual reality.

Example of Virtual Reality:

Example of Augmented Reality:

As you saw in the above videos, VR and AR can be extremely useful tools in marketing and pr.

Lastly, but not least, we get into artificial intelligence. However, if you would like to know more about artificial intelligence, and data analytics, you can check out another one of my blog posts with all the information pertaining to said, uh, things. Here’s the link to click click on:

What is Psychometrics?

That’s it for now. Namaste.